WeCork is more than a flooring company—it represents over 150 years of craftsmanship, innovation, and family tradition. The story begins in 1868, when August Wicander pioneered modern cork manufacturing in Sweden, establishing a legacy that would endure for generations.
In 1975, Hjalmar “Lalle” Wicander, a fourth-generation cork expert, brought this heritage to the United States by founding WeCork in Exeter, New Hampshire. What began as a small cork underlayment supplier steadily grew into one of the nation’s most trusted names in natural flooring and wall coverings.
Today, WeCork continues to honor its roots while embracing modern design, sustainability, and innovation.
Rooted in Tradition, Designed for the Future
Innovations like the Serenity Collection highlight the company’s commitment to progress. By incorporating digital printing technology, WeCork delivers the look of wood and tile while preserving cork’s natural comfort, warmth, and acoustic benefits.
Whether in residential or commercial spaces, WeCork products are designed to be both beautiful and sustainable.
The WeCork Advantage
Sustainability at Its Core
Cork is harvested without harming the tree, making it a renewable and environmentally responsible material.
Comfort & Quiet
Naturally soft and warm underfoot, cork also provides excellent sound absorption.
Design Versatility
Available in a wide range of textures, colors, and digitally enhanced styles.
Generational Expertise
Backed by five generations of Wicander family craftsmanship.
Continuing the Tradition
Today, WeCork stands as a leader in the North American cork industry, balancing time-honored tradition with modern innovation. Its mission remains the same: to share the comfort, sustainability, and lasting beauty of cork with the world.
